INS-015 · Retail & online
Online sales
86.6% of 2026 recalls mention online sales, up from 29.6% in 2010.
- Question it answers
- How many recalled products were sold online?
- What it means
- Notices whose sold-at text mentions an online sale (a .com address, 'online', or 'website').
- What it does not mean
- Not that the product was sold only online. Many were sold both online and in stores.
- How sure
- Medium. A keyword rule on free text.
How it was worked out
- Recalls looked at
- Recalls dated 2026
- Measure
- Recalls mentioning online sales / all recalls that year
- Fields read
Retailers[].Name,SoldAtLabel- Rule
- The sold-at text mentions '.com', 'online', 'website', 'e-commerce' or 'internet'.
| year | matching | of | percent |
|---|---|---|---|
| 2008 | 78 | 392 | 19.9 |
| 2009 | 81 | 383 | 21.1 |
| 2010 | 107 | 362 | 29.6 |
| 2011 | 121 | 313 | 38.7 |
| 2012 | 122 | 310 | 39.4 |
| 2013 | 169 | 290 | 58.3 |
| 2014 | 137 | 296 | 46.3 |
| 2015 | 153 | 305 | 50.2 |
| 2016 | 205 | 330 | 62.1 |
| 2017 | 166 | 280 | 59.3 |
| 2018 | 148 | 258 | 57.4 |
| 2019 | 140 | 241 | 58.1 |
| 2020 | 183 | 257 | 71.2 |
| 2021 | 157 | 219 | 71.7 |
| 2022 | 214 | 292 | 73.3 |
| 2023 | 244 | 324 | 75.3 |
| 2024 | 238 | 305 | 78.0 |
| 2025 | 311 | 420 | 74.0 |
| 2026 | 451 | 521 | 86.6 |
Do not say
- [percent] of recalled products were sold only online
Caveats
- Includes retailers that sell both online and in store: the product was sold online at least in part.
- It is a share of recalls, not of products or sales.
The recalls behind it
451 recall notices are counted. The most recent:
- Allstar Recalls Sharper Image Tabletop and Infinity Fire Pits Due to Risk of Serious Injury from Burn and Fire Hazards
- Boshengya Recalls Rugs Due to Risk of Serious Injury or Death from Fire Hazard; Violate Mandatory Standard for Carpets and Rugs
- Cummins Recalls Portable Generators Due to Risk of Serious Injury from Fire and Burn Hazards
- Huffy Recalls Buzz Bicycles Cerana T2 E-Trikes Due to Risk of Serious Injury from Fall Hazard
- Kakgold Recalls 4WD Remote-Controlled Car Toys Due to Risk of Serious Injury or Death from Battery Ingestion; Violate Mandatory Standard for
Download every recall number behind this figure (JSON, key INS-015). All statistics.